Articles by Vimal Abraham

About Vimal Abraham (53 Articles)

I am Vimal Abraham. Thank you for visiting NinnySays. I am marketing professional who is known to rant about photography, travel, marketing (duh!) and about everything else that gets me thinking! I'm based in Chennai and I've previously lived in... opps! nowhere else! There are plenty of ways to reach me, dropping me a note at vimal.abraham@gmail.com is probably the easiest.

Traveling to Ladakh (Part 1) : Pangong Tso

By its sheer beauty & size, Pangong Tso and the mountain range that embrace her, can humble you. You can just spend hours, in nothingness, just glaring at her sparkling [...]

If Music Be the Food of Soul, Let Your Days Begin With Some Good Vibrations

Can music help you concentrate at work? My experiments with sounds that help me stay creative and focused. [...]

Thoughtless Marketing: Campaigns That Ridicule the Ethos of Relationships

Can money really buy happiness? Let alone happiness, if you go by this campaign, you have to believe that buying ‘home appliances’ can buy you happiness and a place in your wife’s heart! [...]

The Total Economic Impact of Killing a Spider

What could be the total economic impact of killing a spider? [...]

Getting Unplugged To Stay Connected: Can a Digital Detox Lead to Market Differentiation?

How do you think B2B marketers can break the digital fatigue? Are there creative ways in which we can build engagement with our clients & prospects? [...]

Wildlife Chronicles: A Story About a Young Lion and its First Kill

This is a story about a young lion in Masai Mara. I must warn you that some of the pictures & videos in this post may be disturbing. [...]

Marketing Technology by the Numbers: Are Millennials the Better Fit?

Do millennials make better digital marketers? [...]

Amazon Prime Comes To India: A Death Knell For Competition?

Will Amazon Prime have the same impact in India as in the US, what do you think? [...]

Announcing The Nasscom Strategic Marketing Master Class Series : Part 1 – B2B Demand Generation

The 2016 Nasscom Strategic Marketing Master Class series will have 4 parts, covering 4 board areas that we discovered in the open house. The first part - Stepping Stones to Demand Generation Success in B2B Marketing - will be hosted on the 11th August 2016 in Chennai. [...]

Taking Things Personal: Building Customer Loyalty & Customer Experience The Human Way

Until unless we move to the world that is yet limited to movies like iRobot, where robots practically run everything, the last mile will need a human interface to make an impact. [...]